Difference between revisions of "Build Brand Equity"
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All great products solve a customer problem. If your product or service is reliable, loyal clients will continue to purchase your product. Brand equity is a way to ensure that customers view your company is different from your competitors. If you market using your brand equity, you can build a loyal customer base. | All great products solve a customer problem. If your product or service is reliable, loyal clients will continue to purchase your product. Brand equity is a way to ensure that customers view your company is different from your competitors. If you market using your brand equity, you can build a loyal customer base. | ||
| − | [[Category:Marketing]] | + | [[Category: Marketing]] |
== Steps == | == Steps == | ||
=== Identifying Your Brand === | === Identifying Your Brand === | ||
